OECD demographic statistics help businesses identify and size market opportunities by analysing population trends such as age, gender, and urbanisation. This enables data-driven decisions for market entry, segmentation, and product localisation to align with shifting consumer bases.

Demographic data supports governments, developers, investors and planners in evaluating where people live, how populations are changing, and what future demands may arise.

Understanding demographic changes in age cohorts, migration, and education levels helps forecast labour supply and inform workforce planning. Organisations and governments can proactively align skills development and education infrastructure with emerging needs.

OECD demographic statistics can be used to enrich existing location datasets with contextual population attributes such as age distribution, density, migration flows and household composition. This added layer of insight helps businesses, analysts and planners better understand the socio-economic characteristics of regions, improve location-based models, and enhance targeting, risk assessment, or resource allocation strategies.

Policymakers rely on demographic data to shape evidence-based decisions around immigration, social welfare, taxation, and infrastructure. Cross-country comparisons also support benchmarking and collaborative responses to shared demographic challenges.

Health agencies and service providers use population data to forecast demand for healthcare, design targeted public health programs, and address demographic-specific risks. It supports effective delivery of social services based on the size and needs of population groups.